INTRODUCTION
The Major of Tourism Management adheres to the concept of combination of industry and university, unity of learning and practicing, as well as diligence and innovation. According to the development of tourism industry and the demand of jobs, it strengthens the students’ learning of theories and also promotes the cooperation with enterprises. It aims to cultivate international vocational tourism professionals. Students participate in the nation-wide and Shanghai City race of Tourism Route Design and win first or second awards.
TEACHING OBJECTIVES
To train application-oriented talents for Tourism Management Departments and Tourism related enterprises; to train students with the skills of foreign languages and computer science, systematic theories and humanistic qualities, as well as the abilities of practice.
CURRICULUM
FOUNDATION THEORIES
- Introduction to Management
- Introduction to Tourism
- Tour Guide Basics
- Overview of Guests Source Countries
- International Airline Geography
- Japanese
MANAGEMENT
- Hotel Management
- Theme Park Management
- Travel Agency Management
- Tourism Marketing
- Tourism HR Management
TECHNOLOGY
- Etiquette & Shaping and Makeup Skills
- Tourist Route Design
- Creative Design of Tourism Advertising
- Speech and Eloquence
- Live Broadcasting and New Media Operation
PRACTICE
- Tour Guide Business and Practice
- Exhibition Planning Practice
- Wedding Planning Practice
- Conference and Incentive Travel planning
- Aviation Ground Handling Practice
- Travel Photography
- Exhibition Site Training
PROFESSIONAL CERTIFICATES
- Travel Consultant Certificate
- Tour Guide Qualification Certificate
- Customized Travel Butler Service Professional Skill Level Certificate
FURTHER EDUCATION
In recent years, some of the graduates got admission for further education from following universities，which include but not limited to:
- Tokyo University (Japan)
- Shanghai Normal University (China)
- Shanghai Jianqiao University (China)
CAREER PROSPECTS
Rate of Graduates Employment within three Years
Year Graduated | Number of Graduates | Number Employed | Employment Rate |
Class 2017 | 53 | 53 | 100% |
Class 2018 | 62 | 61 | 98% |
Class 2019 | 48 | 47 | 98% |
Graduates are hired by Trip.com Group, Marriott Group, Utour Group Co.,Ltd, BCD travel and other companies.